Umbro x Target - Kids

Working directly with the Fashion Director, Senior Production Manager, and Senior Designer, we developed the Umbro kids line for Target. I built out each season’s trend reports and assisted in overseeing the seasonal collections through the production process. Below is the Spring 2019 Campaign photoshoot. I assisted in concept development, styling, on-set direction, and photoshoot management.

Fashion Director: Alex Douglass

Assisted Creative Direction: Stevie Bowen

Photographer: In-House