Blaize Culture Bike Bag
The BC Bike Bag Project was the company’s first commitment to a 100% sustainable product. I sourced, designed, and head production of the bike bag. From conceptualization to tangibility, the bag was created with BMX riders in mind for ease of ride, while staying incognito to keep the emphasis on the bike frame.
Follow the design journey below.
Sourced through a B-Corp production company out of Boulder, CO, the bike bag is upcycled from used tents and awnings. Designed with a black exterior to keep the focus on the bike frame and a bright exterior with Blaize Culture’s signature campfire logo.
Marketing Campaign:
Ride with the Earth in Mind.
Hangtag:
To remain sustainably consistent, I designed and sourced a plant-based hangtag to be attached to the bike bag.
